Win Competitive Proposals With a Consulting-Grade Advisory
Not Guesswork. Not Templates.

Valued at $499 $0

The Proposal Advisory™ is a structured, consulting-grade program designed for providers submitting proposals in Canada who want a repeatable, evaluator-aligned approach to competing for contracts across public- and private-sector environments.

It is built for organizations that deliver real work but know their proposals do not consistently translate that capability into evaluator confidence.

Delivered by Koteria Business Academy using the proprietary Proposal Advisory Framework™.

Valued at $499 $0

WHY THE PROPOSAL ADVISORY™ EXISTS

Most consulting and technology services firms don’t lose because they lack capability.
They lose because their proposals don’t create evaluator confidence.


The Proposal Advisory™ exists to close the gap between delivery strength and proposal outcomes by installing a disciplined, repeatable approach to positioning, evaluation strategy, and submission.

It turns proposals from reactive, one-off efforts into a competitive advantage.




WHAT THE PROPOSAL ADVISORY™ IS

The Proposal Advisory™ is a 6-month advisory engagement.

It is designed to help participants:

  • Prepare competitive proposals with confidence

  • Align submissions to how evaluators assess risk, clarity, and value

  • Replace proposal guesswork with a repeatable operating system

  • Move from one-off bids to a sustainable proposal capability

This is not a proposal writing course. It is not a template or prompt library. It is an execution-led advisory program.


Valued at $499 $0

THE PROPOSAL ADVISORY FRAMEWORK™

All work inside The Proposal Advisory™ is guided by the Proposal Advisory Framework™, a proprietary methodology developed by Koteria Business Academy.

The framework aligns proposals to how evaluators assess:

WHERE THE PROPOSAL ADVISORY™ APPLIES

The Proposal Advisory™ applies anywhere decisions are made through evaluation and scoring.


Public-sector RFPs

Private-sector competitive bids

Evaluator-driven buying environments

Framework Pillars

Valued at $499 $0

The Proposal Advisory™ is for any business who wants ready buyers on repeat

Valued at $499 $0

TESTIMONIALS

What others are saying

"Loved everything so far"

“This helped us understand why our proposals were not landing, even though the delivery work itself was strong. It brought clarity to what needed to change before we submitted again.”

- Joy Akeem
Calgary, Canada

"It helped us think differently"

“The conversation was practical and grounded. It wasn’t generic advice. It helped us think differently about how our proposals were being evaluated.”

- Micheal Judas

Alberta, Canada

"Highly recommend this"

"Reading through the program and having the initial conversation shifted how we approach proposals altogether. We are now more deliberate and confident in how we position our work."

- Gloria Herbert
Toronto, Canada

Valued at $499 $0

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Using the Propreitary Koteria Proposal Framework